A Force Multiplier for CEOs facing a Gap between Targets and Traction and Insights and Execution.

Philipp Mueller-Buttmann, Principal of parakeet

“With years of experience advising entrepreneurs, improving metrics, and leading businesses through multiple successful exits, I bring a unique toolkit of frameworks, strategies, and best practices to bring you to operational excellence, position you for fundraising, or help guide you through a strategic exit.”

Let's Chat

CLOSE
THE
GAP

What’s one metric you need to move? What’s holding you back?

That’s where we start.

We unpack what drives that number - identify the levers, align the team on how their inputs connect to outcomes, and check whether current initiatives actually support that goal.

Then we sharpen execution with 1st principle thinking: cut distractions, run targeted experiments, measure impact, and double down on what works. Together, we refine our playbooks to ensure every effort truly drives the metrics that matter.

While we build the company investors and buyers want to see, we shape the story they want to believe. We tighten how numbers are reported, framed, and understood - putting your metrics in the right light, focusing attention on what drives value, and giving your team a narrative they can rally behind.

It’s parakeet

Operational Excellence

Whether you need to move a specific metric or simply want to step up your game: I help your teams gather the right insights and sharpen their tools so we can keep learning and start executing faster, more capital-efficient, and with more impact.

Funding & Exit Readiness

From early positioning to closing the deal - whether you're months away or already in the room: I help align your strategy, metrics, and story to raise with confidence or become the company your ideal buyer wants to acquire - and craft the narrative to close on your terms.

Individual

For anything that doesn’t fit in a box: growth questions, strategic dilemmas, or just an outside view. Pick my brain to challenge your thinking and move forward with conviction.

Execution, Explained.

Get a behind-the-scenes look into my work.
On my Substack, I share real-world strategies, stories, and lessons I’ve picked up along the way - be it GTM, Product, People, or everything fundraising and exits.

Mastering Metrics - Retention

Today, Squarespace’s Stephen Soward and I break down what great customer retention really looks like - through the lens of both growth and exit.

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Mastering Metrics - Investor Expectations

Whether you’re raising another round or planning to cash out - in “From Series A to Exit: Mastering Metrics”, we’ll break down what it takes to position your business as an attractive investment.

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Mastering Metrics - Marketing

Together with Squarespace's Julie Zabinski and Visma's Sebastiaan Smits, we cover the most common Marketing mistakes killing lead volume and quality, quick wins that pack an immediate punch, and long-term opportunities to build a high-performing demand engine at scale.

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Mastering Metrics - Sales Basics

Just Eat Takeaway’s Richard de Veer, Miro’s Igor Madzura, and I get you out of the rut! We’ll make sure investors see your GTM as repeatable and buyers view your acquisition as the fastest path to growth.

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Mastering Metrics - Sales Advanced

Scaling past founder-led Sales isn’t a flip of a switch - it’s a transition. Learn when to hire, how to optimize Sales with RevOps, and when to leverage partnerships.

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Mastering Metrics - Product

Explore with Bynder’s Peter-Paul Houtman and FareHarbor’s Jae Chung how to build a Product that not only supports internal growth but withstands external scrutiny.

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